Gardenia Bay
Designed At — Sectorlight
Skills Used — Figma, Indesign, Marketing Agency Platform
Working with the Middle Eastern developer Aldar, we launched an extensive marketing campaign for their new development, Gardenia Bay. Our team developed the initial brand, look, and feel, emphasising the biophilic nature of the development with abundant plant imagery and natural colours.
For the campaign execution and delivery, we collaborated closely with another marketing agency. The campaign spanned multiple platforms, including social media and website advertising, and was available in several languages. We have successfully completed phases 1 and 2, and we are now preparing to move on to phase 3.
